
Mission: #EldersLivesMatter
Respect senior citizens, provide them with care
Support elders - abandoned, hungry & lonely
Every one of us is aging, a process that can’t be reversed. And with increasing age comes challenges in health and well-being - and the mental insecurity that it triggers. But no one should be penalised for growing old, or marginalised by society.
Unfortunately, with an increasing aging population, the breakdown of joint families in favour of nuclear ones and rapid urbanisation, this is exactly what is happening. In disadvantaged communities, where families struggle to make ends meet, sadly the older generation - seen as unproductive and a burden - pays the price and suffers abuse, neglect and abandonment.
Without a proper social security system in place, when the old and infirm are at their most vulnerable and dependent on others, studies show over 70% of senior citizens in India have faced abuse - verbal, physical, emotional and financial. They also live with deteriorating health conditions, with many requiring regular and crucial care that they are unable to afford. This is shameful in a country known for its high regard and respect for the elderly.
Join GiveIndia’s Mission: #EldersLivesMatter to ensure that our grandmothers and grandfathers are not living their twilight years alone, sick, hungry and afraid. Donate to support our NGO partners working to provide care for the elderly.
A donation of ₹1,000 per month will give one grandparent in need essential supplies, including rations and toiletries, nutritional supplements like multivitamins and calcium, and anti diabetic/hypertensive medicines etc. If required, it may also include accommodation expenses.
Once you donate, we will send you the name and photo of the elder you are supporting.

Join us in this mission to ensure that our destitute elderly are given rations, nutrition supplements and medicines
Your support towards a senior citizen’s care will:
Give them nutrition
BUILD IMMUNE SYSTEM TO FIGHT INFECTIONS
Provide supplements & medications
WILL KEEP ELDERS IN GOOD HEALTH
Accommodation
PROVIDE SHELTER FOR DESTITUTE ELDERS
You can be part of the solution of protecting senior citizens from harm
$ 13.71
per
month
A donation of $ 13.71 a month can provide monthly basic essentials to

1
elder