India Giving Challenge - Social Networking Tips and Ideas
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Social Networking Tips

Share on Facebook/Twitter:
Use the 'Share on Facebook'/'Twitter' button at the top of iGive pages to post your page link along with a few lines to your Facebook status/Twitter feed.

Sample Messages:

Sample 1:
Hi there,

Would you like to join me and [Organisation Name] as we experience the 'joy of giving'? All you need to do is visit [iGive page link] and 'give' a little away. That's right! That's all it takes to be part of the Joy of Giving Week - our country's first mega-giving event ever.

Join the movement, today!

Best Regards,

Sample 2:

Hi there,

Did you know that I along with my colleagues at [name of your company] are taking part in India’s largest fundraising event – the India Giving Challenge?

Yes we are! And I'd like you to join us. Because if you do, the impact of all our giving can be multiplied!Because the India Giving Challenge is a competition to see which company can raise the most funds for their chosen NGO. Winning companies will receive additional matching funds for their chosen NGO!

So lets join hands to maximise the impact of our giving. Visit [iGive page link] today!

Every donation helps, and no donation is too small. You can show your support for as little as Rs. [minimum donation amount on iGive page].

Do forward this message and our iGive page link to your friends and family and keep the chain of giving going strong.

Best Regards,

Blog posts:

  • If you have your own blog, you can write posts about your cause and encourage readers to offer their support
  • Alternatively, identify bloggers that focus on your cause and comment on related posts with information about your campaign. Tell bloggers about your campaign and why it’s important to you. Ask them to include a few words about you and the link to your cause in their next post, or offer to write a guest post about your cause for their blog. They will have active readers who are likely to care about and want to support your NGO in the challenge.

    • Here are a few sample posts you as well as other bloggers can use:

    Sample 1:

    The Joy of Giving Week is the beginning of a national movement. The first of its kind for India, and for every single Indian.

    It is a platform for all across the country to celebrate the joy of giving. Whether you are a paan wala in Lucknow, a traffic cop in Mumbai, an idli seller in Madurai, a millionaire in Delhi, a multinational company in Bengaluru, a saree shop owner in Kolkata, a teenager in a school or a college goer in Vadodara….

    My company - [Organisation Name] - has decided to celebrate the 'Joy of Giving' by participating in the India Giving Challenge - India's largest online giving event ever!

    I would like to extend this opportunity to all you folks out there too.

    Visit [iGive page link] and 'give' a little away! That's all it takes to be part of the Joy of Giving Week. So join the movement, now!

    Status Updates:

    Sample 1: [Name of Individual/Organisation] is raising funds for [NGO name]. Join us as we experience the 'Joy of Giving'. Visit [iGive page link] today!

    Sample 2: Come experience the 'Joy of Giving' with [Name of Organisation] as we give the beneficiaries of [NGO Name] a better future. Visit [iGive page link] today!

    Sample 3: Are you up for a challenge? Because [Name of Organisation] is. Visit [iGive page link] and become part of India's largest giving challenge ever!

    Sample 4: Come be part of India's first and largest online giving challenge. Visit [iGive page link] today!

    Email Signatures:

    Sample 1:
    Tarika Vaswani, Deputy Manager
    GiveIndia.org
    tarika.vaswani@example.org
    Come experience the joy of giving with [Company Name]. Visit [iGive page link] today !

    Sample 2:

    Tarika Vaswani, Deputy Manager
    GiveIndia.org
    tarika.vaswani@example.org
    [Company Name] is participating in the India Giving Challenge. Are you up for a challenge too? Visit [iGive page link] today !

    Twitter:

    If you’re already using Twitter (twitter.com), great! If not, consider getting on the micro-blogging bandwagon. Twitter lets you send short 140 character messages to your followers—people interested in what you’re doing. The best way to build or increase relevant followers is to identify Twitter users who tweet about your cause or issue, follow them and, in turn, they will generally follow you back. Use any number of Twitter directories like: WeFollow (wefollow.com) or Twellow (twellow.com) to identify these users. To draw more attention to your Challenge cause, ask your followers to re-tweet your messages to their own followers.

    Videos:

    You may want to consider using videos to tell people about your cause. A popular platform for sharing videos is YouTube (youtube.com). Upload your NGO’s video onto YouTube, then spread the word about it by:
    (a) adding "tags" (short key words that relate to your cause) to your photos and videos. This will ensure that people who are interested in your cause can search and locate your information.
    (b) embed your videos in your emails. This way, recipients of your emails can view the videos themselves and easily forward the same to their friends to watch too.

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