Best Practices from India Giving Challenge Winners 2009:
Customize giving levels: Encourage employees to gift specific gift amounts, such as 1% of their salary, or a 10% increase over last year’s gift. Contact GiveIndia to implement an easy way to collect donations from employee payrolls directly.
Group employees in teams: By aligning employees with departments, floors, teams, or executives, you can create a fun, healthy competition in your office. Team leaders also have the ability to track their teams’ progress toward the overall goal.
Send personalized messages: Personalised messages always work better than general mass emails. A personalized message from the CEO would work wonders!
Educate your employees: In today’s workforce, online education can be a valuable asset in addition to face-to-face communication. Inform employees clearly about the company’s participation in the challenge
Follow-up with those who haven’t participated: Rather than sending mass emails again and again, follow-up with only the employees who have not responded. This best practice eliminates over-asking!
Thank those who have participated: With iGive pages, campaign coordinators can easily determine if an employee has donated in the campaign or not. Thank those who do – this may just motivate them to give more or encourage others to give too.
